Using online ideation, Stryker created a new medical device valued at $50 million. Honeywell identified cost savings of $37 million.


Mindshare™ — Online Ideation Generates Global Insights
Your brains. Our brains. Online. Around the world. Using our proprietary Mindshare online ideation tool, your marketing, research, and business development groups can quickly and efficiently pick the brains of some of the most brilliant specialists, customers, and consumers worldwide.

Because Mindshare is an anonymous, web-based tool, participants offer their ideas freely, without fear of being rushed or criticized. Participants view all of each other's ideas and are able to quickly create, or morph and improve concepts generated by colleagues. Once the online ideation is complete, we quickly rank the most promising.

Mindshare is currently being used around the globe to:


Create new product ideas

Build upon existing concepts

Leverage intellectual property into new assets

Develop new names for products and companies

Solve global and community issues



 
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